Don't trust corporates
Especially those at the pinnacle that've lost touch with their customers.
Here is how platforms die: first, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die.
Source: Pluralistic
I've just learned that Amazon Kindle killed the book loaning feature... Something they initially used as a selling point when I got my first Kindle in 2017 (or whenever it was).